Agroindustry

We are transforming the agribusiness sector with sustainable techniques and high-impact technological advances.

Industries

Sustainable Growth and Innovation in Agribusiness

The agro-industry represents a crucial pillar for the Latin American economy, playing a fundamental role in job creation, food security and the export of agricultural and livestock products.

Brazil, Argentina, and Mexico exhibit high levels of agro-industrial production, as well as significant export and employment rates. In contrast, in Colombia, Peru, and Chile, these rates remain at moderate levels.

Challenges for the Agro-industry: the growing pressure to produce sustainably, trade barriers in international markets, and increased investment in agricultural research and technological development.

Growth Opportunities: Latin America has the capacity to diversify its agro-industrial supply, to add value to agro-industrial production through processing and manufacturing to significantly increase income and employment in the sector.

Growth and Demand until 2030

4.3 B

This will be the size of the global agribusiness market by 2032.

10.2 %

This is the expected annual growth rate in the global agricultural technology market by 2030.

35 %

It is the increase in global food demand by 2030, due to population growth and urbanization.

10 Strategic Challenges 2026

1

Geographic Information Systems (GIS)

Technologies such as drones and satellites are used to gather information on crop location and types, fertilization levels, soil condition, and other relevant data. With the information generated from GIS software and remote sensing devices, farmers can identify the best planting locations and make informed decisions to improve soil nutrition.

2

IoT in agriculture

The Internet of Things (IoT) has begun to be used as a smart agricultural solution to monitor crop fields from anywhere. This involves using sensors to track soil moisture, crop health, livestock conditions, temperature, and other factors. IoT technologies enable the creation of automated irrigation systems that efficiently manage water resources. By collecting data on crop moisture and temperature, IoT technologies can help determine the appropriate amount of water needed for crops each season.

3

Blockchain

Blockchain technologies are being used in agriculture to track plant information from farms to store shelves. This technology, based on a decentralized database, helps regulate food quality and shelf life. The auditable database allows producers and marketers to monitor agricultural products throughout the entire supply chain.

Recently, India, the world's largest producer of fruits and vegetables, announced plans to implement blockchain technologies across all its agricultural exports to promote chemical-free products and improve transparency in its supply chain.

4

AI/ML and data science

Agricultural forecasting will be facilitated when farmers implement data science and AI/ML technologies. For example, the use of 3D laser scanning and spectral imaging/analysis can help predict weather conditions and optimize the use of resources needed for irrigation, fertilization, and pest control. Farmers will be able to analyze their fields to determine the best locations for planting seeds. Furthermore, they can use computer vision to identify the optimal height, width, and spacing of plants, thus allowing them to optimize their farming methods.

5

Regenerative Agriculture for Sustainability

Regenerative agriculture is crucial for decarbonizing the food system and increasing resilience to climate impacts. This practice is based on: fostering biodiversity by integrating animals and plants, improving soil health with practices that minimize disturbance, conserving soil by keeping it covered, promoting crop diversity by planting different varieties in the same field, and maintaining living roots through the cultivation of perennial or cover crops.

6

Robotics

The growing need to meet global food demand is one of the main reasons for the widespread adoption of agricultural robotics. Many farming tasks previously performed by humans can now be carried out by agricultural robots (agribots), maximizing productivity and saving significant resources. Agribots can be used for seed sowing, crop harvesting, weeding, sorting, and packaging.

7

Drones

Farmers can use drones equipped with sensors to monitor plant growth, detect diseases, measure field temperature, and apply pesticides or fertilizers to specific areas. The drones' ability to provide detailed data allows farmers to make informed and timely decisions, which explains their growing popularity in agricultural operations.

8

Biotechnology

Despite growing concerns about the impact of agricultural biotechnology on health, genetic engineering to improve plants and animals remains a trend in modern agriculture. Its potential to increase production and improve global food security is highly attractive. Genetically modified organisms have been shown to be safe for human health, provided regulatory standards are met. Furthermore, it can improve the quality of agricultural products and help develop crops that are more resilient to climate change.

9

Global Warming

Unaddressed climate change is increasingly impacting agricultural yields and rural livelihoods. This will critically determine the future state of natural resources, such as the conditions and limitations of agricultural production, thereby affecting the availability and stability of food supplies. Therefore, the sector must become more sustainable and environmentally friendly. The adoption of specialized technologies will enable more efficient and profitable production while conserving the natural environment.

10

Overpopulation

A 70% increase in food demand is projected over the next 50 years, driven by population growth and rising incomes, which are altering dietary preferences. By 2050, two-thirds of the world's population is expected to live in urban areas. This, along with the varying dietary needs of young and old, as well as diverse consumption patterns and living conditions, will influence food demand and quality, and the minimum dietary requirements. Thus, population dynamics will be a critical factor in future food demand.

Our experts

José Luis Gorriti

MBA from ESAN, postgraduate degree in quality management from Osaka, Japan. Consultant specializing in strategic planning and balanced scorecards for business groups in Mexico, Peru, Brazil, Argentina, and Colombia. Former Executive and Board Member at Bayer Industrial Peru.

Jaime Alonso Gómez

Ph.D. in Administrative Sciences and Applied Economics from The Wharton School, University of Pennsylvania, USA. Consultant in Asia, the Americas, and Europe. Former Distinguished Visiting Professor at the following business schools: MIT, Harvard, California, and Austin, Texas.

Luis Cantú González

Bachelor's degree in Business Administration from CEU, Monterrey. Former Executive Director, Director of Administration and Finance, and Director of Control and Information Technologies at Grupo Protexa.

Eduardo Flores Montes

Industrial Engineer with a postgraduate degree in Operations Management from the University of Cologne, Germany. Former General Manager of Sudamericana de Fibras in Brazil; General Manager of Bayer Industrial in Peru; General Manager of Metalúrgica Peruana.

Victor Carrera Torres

M.Sc. in International Business from Georgia State University. M.Sc. in Industrial Engineering from the Georgia Institute of Technology. Former executive at Coca-Cola, USA.

Héctor Díaz Saénz

Specialist in Leadership and Organizational Culture, accredited by Human Synergistics International. Performance Coach for Entrepreneurs. Ph.D. in Organizational Communication (with a specialization in Leadership and Organizational Culture), from the University of Texas at Austin.

Boris Dimitrijevic

Marketing consultant specializing in various business groups in Latin America. Former Marketing Manager at Coca-Cola Peru. Ph.D. in International Business and Marketing from the Polytechnic University of Catalonia.

Roberto Martínez Elizondo

Former executive in Organizational Development and Human Resources at companies such as Grupo Protexa, Aceromex, and Grupo Multimedios, among others. Holds a Bachelor's degree in Psychology, a Master's degree in Organizational Development, and a specialization in Family Business Management from the University of Monterrey (UDEM).

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