In this episode, we explore how strategic ecosystems have become central to competitiveness in the age of generative artificial intelligence. Moving away from traditional models based solely on internal resources or linear value chains, the most advanced organizations are designing collaborative networks with partners, innovators, and even competitors, amplifying their capacity for innovation, diversification, and expansion.
Using benchmark cases such as SAP, P&G, Salesforce, and European technology companies, we analyze the critical decisions leaders must make to build, govern, and scale these ecosystems with precision. From open innovation platforms to rigorous orchestration models, each approach offers distinct advantages and challenges. Furthermore, we demonstrate how a well-designed ecosystem not only accelerates technology adoption, as in the case of AI, but also becomes a platform for business reinvention.
You will learn how strategic ecosystems enable companies to redefine growth territories, unlock new revenue models, and transform external networks into a true competitive advantage. This episode also addresses governance dilemmas: How far should collaboration go? How can incentives be aligned across multiple stakeholders without losing focus? What skills does a leader need to develop to act as a value orchestrator?
What you will learn:
- Why optimizing the value chain is no longer enough: now it’s about orchestrating networks of strategic partners.
- Which governance models can maximize the value of an ecosystem (P&G vs. Salesforce).
- How SAP transformed its network of 13,000 partners into a competitive advantage.
- What skills a leader needs to design and manage dynamic strategic ecosystems.
- How well-designed ecosystems generate spin-offs, new businesses, and sustainable advantages.
- Tools and frameworks for transforming tactical alliances into collaborative growth platforms.